A/B experiments
Compare two headlines or button labels, split the traffic, and learn from the way visitors respond.
Explore a/b experiments ↗Read the room
Choose where your message belongs, who should see it, and when it should appear. Thoughtful rules beat shouting at everyone.
A closer look
Start with a page, a visitor context, and a trigger. Include or exclude paths, distinguish new and returning visits, and use campaign source information to make the message more relevant.
Audience rules · illustrative setup
See the formats in action ↗A note from the studio
Start with one useful segment. A relevant page and a modest delay can be more helpful than a dozen rules you cannot easily explain.
New and returning visitor rules depend on browser storage and are not cross-device identity. Desktop exit intent does not apply to touch-only devices.
Read the setup guide ↗Keep exploring
Compare two headlines or button labels, split the traffic, and learn from the way visitors respond.
Explore a/b experiments ↗Collect emails and survey responses, review your audience, and move the conversation into the tools you already use.
Explore capture & connections ↗Make the moment count
Bring your brand. Plant a good idea. Grow with FlexSprout.
Start creating for free Free plan · 1,000 website pageviews/month · No credit cardSee how installation works →